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A collection of stories that highlight the powerful initiatives, employee spotlights, as well as social impact at HelloFresh.

A collection of stories that highlight the powerful initiatives, employee spotlights, and social impact at HelloFresh.

HelloFresh Stories: Initiatives, Social Impact & Employee Spotlights

HelloFresh Stories: Initiatives, Social Impact and Employee Spotlights

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At HelloFresh, we’re proud to help our employees, customers and partners grow. Get behind the box and explore their inspiring stories here.

EXPLORE OUR STORIES

Check out the latest stories from inside HelloFresh.

FEATURED ARTICLES

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Choose your recipes, skip a week and manage your account on the go.

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Do I have to receive my box immediately after I redeem my gift?

Your gift card recipient will receive an email on the specific day that you indicate. This email will contain step-by-step instructions on how to redeem the gift card. If you chose to print the gift card at home, it’s up to you to hand them their gift!

When will the person I am sending a gift card to receive it?

Nope! We only ask you to log in or create an account so we can send you an order confirmation but this will not result in a subscription.

Do I have to have a HelloFresh subscription to purchase or redeem a gift card?

We don’t yet support buying multiple cards on the same order but you can go through the purchasing process several times without having to create a new account.

Can I purchase more than one gift card?

Yes, you will receive an email confirmation after purchasing a gift card. If you picked the ‘Print at Home’ option, this email will also include a printable card for you to download and give to the recipient. If the recipient(s) do not receive the email confirmation, we suggest they check their spam folders.

Will I receive an email confirmation for my gift card purchase(s)?

Unfortunately, we do not support this yet.

Can I buy a gift for someone who lives in a different country?

All of them! As long as the value is covered by your gift card you will not be charged. If you select recipes that exceed the value of your gift, you will be charged the difference. The value of each recipe is indicated on the Meal Selection page.

Which recipes can I choose from if I have a gift card?

If you have credit left on your account, it will automatically apply to your next delivery(ies) when you start a weekly plan. Don’t worry, you can stop the plan at any time! Go to Our Plans, select plan preferences and complete checkout. The credit left from your gift will automatically be applied.

I redeemed a gift card and have credit left on my account, now what?

Take a look at our frequently asked questions to learn more.

Still have questions?

Do gift card purchases automatically result in the creation of a subscription?

What is my credit card information needed for if I’m just redeeming a gift?

Recipients can use your gift towards any meal plan 

How much would you like to gift?

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Add a personal message

Who should we send it to?

Buy a gift card

We've made gifting easy, so you can focus on spoiling your family and friends.

Looking for corporate sales or partnerships?

Give the gift of stress-free dinners with pre-portioned ingredients and easy-to-follow recipes delivered to their door.

Meals made easy

Your recipient can choose from new & improved recipes every week and decide when and where to receive the meal kit.

Their box, their way

We deliver the right amount of fresh, seasonal ingredients and wholesome recipes to their door.

Fresh flavours

Redeem it now to get fresh ingredients and delicious recipes sent your way!

Take the stress out of dinner with easy-to-follow recipes and fresh ingredients

Dinner made easy 

Choose from a range of delicious new & improved recipes 


Fresh flavours 

Set your schedule

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Our widest variety of recipes featuring a range of quality proteins and seasonal produce.

Wholesome recipes designed specifically for families with young kids.

These delicious meals are a healthier option, with under 650 calories per serving and low carb options.

Whip up a meal with little time or effort and get the same delicious flavour.

A delicious variety of creative and wholesome vegetarian recipes.

Feel great from the inside out with our wholesome, delicious recipes all under 650 calories per serving. 

Wholesome and delicious meals that go easy on the carbs

We'll show you your preferred recipes first, but you’ll have access to the full menu every week.

Select from the categories below. You can always change them later!

Personalise Your Plan

You’ll see your preferred recipes first, but you can still choose from the full weekly menu.

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We'll use this as your default plan size, but you can customise it from week to week.

Choose your plan size

What kind of recipes do you like?

Classic Plan

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Premium recipe charge

Terms & Conditions

Your Order

Your next delivery date will be on {{nextDelivery}}. You can skip or un-skip your weeks anytime using the Edit delivery button

Delivery Support

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THANK YOU FOR DONATING

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Looking for last week's menu?

Here you can view and rate all the recipes you tried! Your valuable feedback will be sent to our kitchen.

My Past Meals

Check back in a few days to view, rate, and save your recipes.

{{name}}, your first delivery is on its way!

Past Deliveries

Why did you skip this week?

How many recipes have you cooked already?

Send friends ${{discountForFriend}} credit and get ${{creditForCustomer}} for each one who signs up.

Get ${{creditForCustomer}} when you give ${{discountForFriend}}

Send friends a free box and get ${{creditForCustomer}} for each one who signs up.

Get ${{creditForCustomer}} when you send a free box

Tracking your deliveries is easier than ever with our app!

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For a limited time, you'll receive increased rewards for every friend you bring to the table. Introduce your friends to HelloFresh and unlock extra savings on your next box.

Get extra credit for sharing the key to weeknight dinners...only for a short time!

Have questions? We’re here to help!

Give friends a free week of meals. Hurry, freebies are limited and expire soon!

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Celebrate, support or simply show you care. Send a fresh box or a gift card to someone special.

Gift a home-cooked night.

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Messages

How does the referral work

Two people enjoying a home-cooked meal together at a table

Make someone's week easier!

Share that home-cooked feeling

Hey, I thought you might like this!

Send an invite and let them enjoy a free box, Delivered to their door. As a thank-you, you'll get ${{creditForCustomer}} off as soon as they place their Order.

Give them a taste – it’s on us.

Ask your friend to scan this QR code.

Share in person

Send friends a delicious discount and get {{creditForCustomer}} when they sign up!

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How it works

FAQs

Earn credit when your friend joins HelloFresh.

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Discover how you can be rewarded for simply ordering HelloFresh.

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We’ll send an email within 14 days to confirm your account deletion.

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Your subscription is deactivated, and you can continue below to request account deletion. As a reminder, you’ll still receive any orders on the way or scheduled for delivery in the upcoming week. While your deletion request is being processed, your account will remain accessible. Once the process is complete, your account will be permanently removed as requested.

1. Account Deletion Process.

To start deleting your account, please go to our website and cancel your subscription first.

1. Cancel Subscription

Please confirm that you want to delete your account. We’ll delete it within 30 days and send a confirmation email.

We’re sorry to see you go.

After you have completed all the above steps successfully, and sent an email to our customer support regarding your account deletion. You should receive a confirmation email in the near future when the process is complete.

Please complete the “Cancel subscription” step to continue with the account deletion flow.

First step incomplete

Your subscription is deactivated. Your account deletion would be delayed if you have an active delivery that is on its way, or a confirmed delivery for the upcoming week. Once there are no ongoing deliveries, only then will the account deletion process be commenced. 

Send request

After you’ve cancelled your subscription, you can request to have your account deleted. To submit your deletion request, select Send request and follow the prompts to confirm.

Please note that all of your account data will be removed, including any discounts or credit. If you return to HelloFresh in the future, you’ll need to create a new account.

2. Request Deletion.

To finalise deleting your account, we’ll need to email our customer service team.

Dear HelloFresh Customer Care,

Please delete my account and all data associated with it.

Thank you.

Kind regards,

First Step Incomplete

Please disconnect your Apple ID from your account

1. On your iPhone, go to Settings, then tap your name.
2. Tap Password & Security > Apps Using Apple ID.
3. Select the app ‘HelloFresh’, then tap Stop Using Apple ID.

Since you registered with your Apple ID, you’ll need to disconnect it from this account before deleting it.

After you’ve stopped using your Apple ID for this account, you’ll need to request to have your account deleted.

Please note that all of your account data will be lost, including any discounts or credit. If you return to HelloFresh in the future, you’ll need to create a new account.

Please confirm that you want to delete your account. We’ll delete it within 45 days and send a confirmation email.

We’ll email you within 45 days to confirm your account deletion.

You’re already using a similar Benefit. 
Swap now to use this reward instead.

Auto-applied to your box for {{date}}.Discounts are automatically applied to your orders, one after the other.

Redeem your Tefal pan once you’ve placed 5 orders.

Free Tefal pan

Add-ons

{{ discount }} off

Add-on

Free

Meals + free shipping

Meals

Shipping

Premium

Save recipes from socials to HelloFresh — create your own cookbook as you scroll.

Save recipes from socials to HelloFresh. Turn your favourite recipes from socials into your own cookbook.

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{{numberOfBenefits}} HelloFresh Rewards

The collection will be deleted. Your recipes will stay saved in your cookbook.

Collection deleted

Delete collection

Recipes you’ve made and marked as cooked.

No cooked recipes yet

Tap the heart on any recipe to save it here.

No favourites yet

Any edits will be saved in a new recipe entry, so you can always go back to the original recipe later.

Edit this recipe?

This is a third party recipe and HelloFresh has not contributed to its creation

Share the secret — invite friends to build a free cookbook from their social recipe saves

That’s an A+ for recipe quality

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Recipe unavailable

I saved this step-by-step recipe from {{platform}} with the help of the HelloFresh app

All done cooking

Don’t forget to add your free item with every box

Discover

Rate the recipe after your meal. Your ratings help personalise what we suggest next.

Order details

Promotions Applied

Save {{discountPrice}} across {{noOfboxes}} boxes

Review your order

{{remainingBoxDiscount}} off remaining boxes

Promotions

 {{ meals }} meals for {{ size }} people (or 1 person + leftovers) per week

Delivery Instructions

What's waiting for you

Add a promo code to receive exclusive benefits with your order

Don't love your first box? We'll refund it.

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How do you like to cook?

Cuisines

Dish types

Level of meal prep

Cooking preferences

Any favourite cuisines?

How do you like to eat?

Ingredients to avoid

Flavours

Proteins

Dietary habits

If you go back now, you’ll lose your changes.

Discard changes?

What kind of dinners do you love?

Some recipes in your menu may still include these ingredients. Check each recipe before you order.

Just a heads up

Any ingredients to avoid?

Any favourite flavors?

Nutrition

Personal

Goals

Tell us what you like to eat so we can tailor meal picks to your taste. Access to the full menu will always be available.

Your food profile helps us set your meal picks and sort the menu by what’s most relevant to you.

You’ll always have access to the full menu.

Meals matched to your taste

Food profile

We found a more suitable plan size for you.

Number of adults

Number of kids

Household

How many people in your household?

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Meal preferences

What are your nutrition goals?

Prep in advance and save time throughout the week

What are your personal goals?

{{meals}} meals x {{people}} servings/meal

We recommend updating your plan to better fit your household starting from [date]

Update your plan size

This change will apply to the future automatic selections. Any recipes you have personally selected for upcoming weeks will remain unchanged.

Changes to your meal selections

Which proteins do you enjoy?

Which seafood do you enjoy?

Which meat-free proteins do you enjoy?

Enjoy personalised meal selections and menu ranking tailored to your taste. Edit your food profile in settings.

Your food profile is updated!

Tailor your meal selections and menu to your taste.

Your food profile

You still have some unsaved changes.

Unsaved changes

Primarily plant-based with the occasional inclusion of meat.

Prioritises meat as the central protein source for every meal.

Includes fish and seafood while excluding all other meat products.

Your diet

Excludes meat and fish, focusing on plants, dairy and eggs.

Cooking style

Diet type

A delicious bonus! Our recipes are designed for at least 2 servings, meaning you'll have extra to enjoy later.

Based on what you’ve told us, we recommend this box size. Perfect for solo cooks, you’ll never be short on delicious recipe variety and meal options!

Select the number of recipes and servings per box you want weekly.

Your Summary

Added by you

Are you sure you want to delete all items you added?

Completed

Once you add ingredients from recipes, they’ll appear in this list, ready for your next grocery shop

Add grocery item

Uncheck any items you already have at home

Add to grocery list

Why not clear all items for a fresh start?

Shopping list cleared!

We'll show these units in your grocery list now, but you can change them anytime.

Choose your preferred units

Image of a recipe details screen, with a button to add all the recipe’s ingredients to your HelloFresh grocery list. The button says “Add to grocery list”.

Need ingredients for a specific recipe? Just tap to instantly add them to your grocery list.

Add ingredients from recipes

Create your next grocery list straight from any recipe or by adding individual items

Add any groceries you need

Delete all grocery items from “Added by you”?

Delete all shopping items from all your recipes?

Delete all grocery items from this recipe?

Added from recipe

Other items

Here's my grocery list

Messenger

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Delayed

Delivered

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Delivery unsuccessful

Hello {{first_name}}

{{amount}} per week

On the way

Shipping soon

Skipped

Orders

Upcoming

By rating you help us improve them!

How were your meals?

Specially for you

Send friends up to {{discountForFriend}} off their first delivery and you’ll get a {{creditForCustomer}} credit!

Send friends a delicious discount and get {{amount}} when they sign up!

Share free meals, get {{amount}}

Welcome {{firstName}}!

{{count}} preselected meals. Make changes

Add your delivery address

Delivery details

When works best for you?

How would you like to pay?

What went wrong with the delivery?

How was the delivery damaged?

Which instruction wasn’t followed?

When did your delivery arrive?

Rate your recipes

Share a free order with a friend and earn points.

Invite a friend

See all rewards

You saved ${{discount}} and you're earning points with this order. {{View Rewards.}}

You saved ${{discount}} with this order. You can earn points to save on future orders. {{Join Rewards.}}

Track the points you've earned and redeemed toward rewards.

Points activity

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Earn per dollar

Rate a recipe

Ways you can earn

Place an order

Featured rewards

Start earning rewards

Rate recipes from your past two deliveries.
Earn 400 points for each rating.
After your next delivery, you can rate more recipes.

Rate and earn

Automatically applied when you add an add-on to your order.

{{discount}} off add-ons

{{Premium meals}} on the menu

Free shipping

{{discount}} off your meals

Automatically applied when you add a premium meal to your order.

{{discount}} off Premium meals 

Use the full reward in one go to get the most value—any unused amount will be lost.

You can stack it with add‑on or premium meal discounts.

You can stack it with an add‑on discount.

${{amount}} off add-ons

${{amount}} off premium meals

You have {{number}} points

Explore all rewards

Learn more about the HelloFresh Rewards program {{terms}}.

Frequently Asked Questions

Visit our {{contactPage}}, we are happy to help.

contact page

Can’t find your answer?

You have {{benefitCount}} benefit available for your orders.

You have {{benefitCount}} rewards availablefor your orders.

Enjoy your savings!

Share a free box now and earn credit when your friend places an order!

Share and earn {{amount}} credit

More benefits

Great! You unlocked a reward!

New Level, new rewards! 

HelloFresh Rewards is here!

What you'll unlock:

You're {{remainingBoxes}} {{ remainingBoxes > 1 ? 'orders' : 'order' }} away from unlocking the next Level's benefits!

Skip instead of cancelling to keep your HelloFresh Rewards progress.

Your reward

You're {{remainingBoxes}} {{ remainingBoxes > 1 ? 'orders' : 'order' }} away from unlocking a reward!

Unlock rewards, savings, and surprises – for free! Spots are limited.

HelloFresh Rewards is here and it's free!

Don’t lose your your rewards!

Unlock a new Level and rewards after placing this order

Thanks for your interest. We’ll send an email once we have a spot for you, so hang tight.

Get Level {{milestoneNumber}}'s rewards for multiple orders!

Enjoy HelloFresh Rewards

Join our free loyalty program to earn rewards with your orders.

Introducing

Enjoy this reward with your next order!

Enjoy the tasty rewards you’ve unlocked

Don’t forget—you’ve got rewards!

As a thank you for your time with HelloFresh, you can enjoy this with your next order! ✨

A tasty reward for you

We hope you've enjoyed the time you've spent cooking with us!

As a thank you, here's a tasty reward to enjoy with your next order. ✨

Enjoy your benefit!

Here's a delicious benefit for you!

You’ve unlocked a delicious reward.

Enjoy your rewards!

Use these rewards on multiple orders ✨

Enjoy even more!

You got rewards that are still waiting to be enjoyed! Check them out.

You've got rewards!

You've unlocked new rewards to get more from multiple HelloFresh orders! ✨

Enjoy more rewards!

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New Level Unlocked!

Enjoy these rewards with your orders now!

Level {{milestoneNumber}} Rewards

We hope you enjoyed your rewards - keep earning!

Level {{milestoneNumber}}

Place an order and start earning rewards.

Don’t forget, it’s free to join our loyalty program!

Unlock free shipping, discounts and more!

Each order counts

Unlock free rewards

Level up and save!

Enjoy rewards right away!

Just keep ordering to earn

Savour and save

Earn rewards for free with your orders

Your upcoming reward

Your upcoming rewards

Delicious rewards are waiting for you.

Keep going!

Great! You unlocked a reward with this order!

You unlocked Level {{level}’s} rewards for this order!

HelloFresh Rewards is here! Earn delicious rewards.

{{ordersLeft}} {{ ordersLeft > 1 ? 'orders' : 'order' }} to unlock a new reward.

{{ordersLeft}} {{ ordersLeft > 1 ? 'orders' : 'order' }} to reach a new Level.

HelloFresh Rewards is free. You’ll lose all your progress and rewards if you leave.

Want to leave HelloFresh Rewards?

You’ll lose your progress and all your rewards if you confirm.

Are you sure you want to leave?

Earn points

Invite your friends

• Rate recipes from your past two deliveries.

• Earn 400 points for each rating.

• After your next delivery, you can rate more recipes.

• Send a free box to 5 Friends per month.• Earn 400 points for each invite, plus get credit when they place their order.

Earn points for rating recipes

• Send a free box to 5 friends per month.
• Earn 400 points for each invite, plus get credit when they place their order.

{{discount}} off meals

{{discount}} off premium meals

Add-ons on the menu

Meals on the menu

Premium meals on the menu

{{discount}} off Premium meals

You can stack it with free shipping and discounts on meals or premium meals.

It won’t cover any extra shipping fees, but you’ll still save on the main shipping cost.

You can stack it with free shipping or a meals discount.

Large Christmas Box

Regular Size Christmas Box

Appetisers

You will receive two recipes of your choosing in your box.

Choose your dinner combo

Also included in your box

The HelloFresh Christmas Box

Save hours planning, shopping, prepping & cooking.

A three-course feast with generous portions for up to 10 guests. Customise your box with a choice of two premium proteins!

A three-course feast with generous portions for up to 6 guests. Customise your box with a choice of two premium proteins!

Delivery Summary

The HelloFresh Christmas Box is a one-off order and delivery - no strings attached! When purchasing this product you will not be signed up to any subscription.

Will purchasing the Christmas Box activate a HelloFresh subscription?

All orders for Christmas boxes are final and cannot be cancelled or refunded. Once an order is placed, we confirm your order with our farmers, suppliers and logistics operators to make sure you have the perfect Christmas feast. This commitment means we're unable to cancel your order.

Can I cancel my Christmas Box delivery?

If you need to make changes to your delivery address after placing your order, please contact our Customer Care team for support at https://www.hellofresh.com.au/contact-us

What if I need to change my delivery address after purchasing the Christmas Box?

What's in your box

Payment Unsuccessful

Order Confirmed

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Your recipes

If you need to make changes to your delivery address after placing your order, please contact our Customer Care team for support.

Regular Christmas Box

Meals per week

Plan

Servings per meal

Your meal preferences are now part of the new {{link}} page.

Your plan

Carbs

Rewards overview

Ordered last week

Ordered {{number}} weeks ago

Ordered this week

Rate a few more recipes to get even better recommendations.

Thanks for rating!

Rate your past meals and we’ll recommend recipes you’ll love

Your highly-rated recipes will be highlighted in your menu. Want to rate more recipes? Visit your past orders.

Thanks for your feedback!

Help us personalise your menu

Don't forget to claim your offer

Your offers

Your dinner, your way - pick from 40+ recipes weekly

Flavours for all

Review summary

Select ingredient

Rate this recipe {{rating}} out of 4 stars

Ever wonder who dreams up your HelloFresh recipes? Our culinary team is made up of trained chefs, nutritional scientists, food lovers, and creative minds from all corners of the food world—from fine dining to home kitchens. Every week, they brainstorm, test, and tweak recipes based on seasonal ingredients, global food trends, and real customer feedback (yes, we read every rating and comment). Whether it’s a cosy comfort dish or something bold and new, each recipe is designed to be delicious, doable, and something you’ll want to make again and again.

Send friends a delicious discount and get ${{creditForCustomer}} when they sign up!

Share free meals, get ${{creditForCustomer}}

Upload up to 3 photos so we can resolve this faster for you. (Optional)

New: Bring inspiration from socials straight to HelloFresh.

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Share your favourite recipes from socials to your own cookbook

Discover your midweek inspiration

A couple of quick taps to share recipes and streamline meal planning

It only takes a minute

Scroll and tap on HelloFresh to save your chosen recipe in seconds

Final step to create your own cookbook

All your favourite recipes in one place, ready to cook

And voilà!

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Organise your cookbook

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Need inspiration?

Customise your meal

For You

Your order

Handpicked for you

We picked {{meals}} meals we thought you’d like based on your {{link}}.

Your order is confirmed!

This week's benefit

This week's benefits

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Add-on benefit

Add-on benefits

We couldn’t find any items that matches your criteria.

No items found

After your 3rd box with an active subscription

Assembling your box

Delivered on {{deliveryDate}}

Expected {{deliveryDate}}, between {{deliveryTime}}

Meals selected

Out for delivery

Update Your Free Add-on

Welcome, {{firstName}}!

You can still change your meals if you like.

Change meals

You can track the delivery status of your box here.