HelloFresh
Innovative
Packaging

Innovative Packaging

Your ingredients are always of the highest quality and are delivered to your door fresh and safe. We are continuously innovating to find more sustainable options or to remove packaging altogether.

Your ingredients are always of the highest quality and are delivered to your door fresh and safe. We are continuously innovating to find more sustainable options or to remove packaging altogether.

Reduce, Reuse and Recycle with HelloFresh

Cardboard and Meal Kit Bags

Our boxes and our meal kit bags, including the stickers are all 100% recyclable. What to do with them? Flatten your box, empty your meal kit bags and pop them all into your kerbside recycling bin.

Cool Pouch

Our cool pouches are made from recyclable materials and provide the insulation needed to keep your cold ingredients like dairy and meat safe to eat. You can reuse them or empty, clean and dry them before taking them to your local soft plastics bin for recycling. Learn more about why we need to use packaging.

Cardboard and Meal Kit Bags

Our boxes and our meal kit bags, including the stickers are all 100% recyclable. What to do with them? Flatten your box, empty your meal kit bags and pop them all into your kerbside recycling bin.

Cool Pouch

Our cool pouches are made from recyclable materials and provide the insulation needed to keep your cold ingredients like dairy and meat safe to eat. You can reuse them or empty, clean and dry them before taking them to your local soft plastics bin for recycling. Learn more about why we need to use packaging.

Ice Packs

The ice packs are filled with either water or a water-based gel and go into your cool pouch to keep your sensitive ingredients chilled and fresh. What to do with them? The ice packs are perfect for reuse in your esky or cooler bag. Otherwise, empty the liquid in your general waste, clean and dry the plastic packaging and then take it to your local soft plastics bin for recycling.

Soft Plastics

The plastic wrappers used for your meats, salads and herbs help to keep them fresh and hygienic. What to do with them? Once empty, clean and dry, your soft plastics can be taken to your local soft plastics bin for recycling. Find your local soft plastics recycling drop off location.

Ice Packs

The ice packs are filled with either water or a water-based gel and go into your cool pouch to keep your sensitive ingredients chilled and fresh. What to do with them? The ice packs are perfect for reuse in your esky or cooler bag. Otherwise, empty the liquid in your general waste, clean and dry the plastic packaging and then take it to your local soft plastics bin for recycling.

Soft Plastics

The plastic wrappers used for your meats, salads and herbs help to keep them fresh and hygienic. What to do with them? Once empty, clean and dry, your soft plastics can be taken to your local soft plastics bin for recycling. Find your local soft plastics recycling drop off location.

HelloFresh helps prevent plastic pollution

We’ve partnered with Plastic Bank®️ to set up three plastic collection branches in Indonesia. These collection centers will stop over 750,000 kg of plastic from entering the ocean over three years – an equivalent of 37.5 million plastic bottles. Each center works with members of the local community, offering them a premium for every piece of plastic waste they collect. This enables the collectors to provide basic necessities like food, cooking fuel, health care and education for their families. The recovered plastic waste is then recycled and integrated back into the plastic value chain as Social Plastic®. In this way, HelloFresh will support over 560 families in need while making a tangible contribution to the fight against plastic pollution.