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Commerce Commission Statement

HelloFresh today confirmed that it has pleaded guilty to breaches of the Fair Trading Act, and acknowledges the Commerce Commission’s decision to commence legal proceedings in relation to these breaches until July 2023.

The breaches are in relation to reactivation of cancelled subscriptions where call centre staff did not follow our strict processes and procedures relating to the reactivation of cancelled subscriptions following offers sent to former customers.

This practice fell well short of our standards and should not have happened. We sincerely apologise to any customers who were impacted or inconvenienced at the time. We have cooperated with the Commission’s investigation and took remedial action as soon as we became aware of the activities at issue.

As this case is still before the Court, we’re unable to provide further details at this time.