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New Zealanders' Top Snack Habits Revealed

New Zealanders' Top Snack Habits Revealed

HelloFresh NZ has taken a closer look into the nation's snacking habits! Using survey data from a selection of regions, we're finding out everything from when New Zealanders are most likely to feel the urge for a tasty pick me up, to whether they prefer salty or sweet, and exactly why they're likely to give into hunger pangs. Read on to find out more about the nation's top cupboard temptations.

HelloFresh NZ has taken a closer look into the nation's snacking habits! Using survey data from a selection of regions, we're finding out everything from when New Zealanders are most likely to feel the urge for a tasty pick me up, to whether they prefer salty or sweet, and exactly why they're likely to give into hunger pangs. Read on to find out more about the nation's top cupboard temptations.

New Zealanders Are Least Likely To Pick Up A Snack Before Lunchtime

According to our survey, the most popular time for snacking is in the evenings, with almost 40% of NZ based respondents admitting that they were late night fridge raiders. Following closely were those who admitted they're most likely to snack in the afternoon (35%), before many have even considered what they're going to prepare for their evening meal!

Willpower is at its highest for New Zealanders at midday and in the morning, with a combined total of 18% of people saying they're most likely to hunt the shelves for treats between these hours - making it the least popular 'snack time'.

Residents of Marlborough and Wellington are the top culprits for snacking in the evening, whereas in Auckland and Waikato, snacktime tends to be in the early afternoon to combat the post-lunchtime lull.

Sour Snacks Don't Hit The Spot For New Zealanders

Regionally, Kiwis' Tastebuds Are Remarkably Similar!

When it comes to snacking, the question on everybody's lips is always 'sweet or savoury?', but our findings established that both are neck and neck in terms of popularity across the nation.
The most significant divide was evident in Waikato, though the split was still close with 32% choosing savoury snacks and 36% opting for a sweet treat.

Sour & Salty Snacks Leave A Particularly Bad Taste in Welington Residents' Mouths

Sour snacks emerged as the overall least favourite taste, scoring exceptionally low in Wellington with only 2.5% of respondents choosing this option.
Salty tastes didn't fare much better, with only a quarter of respondents in each region choosing them as their go-to snack.

Hunger on The Brain: The Most Popular Snacking 'Motives'

Striving Towards 5 A Day

While snacking is often painted as an unhealthy habit, an impressive amount of New Zealanders told us that they actually do it with nutrition in mind.
This could be a matter of picking up a piece of fruit or enjoying freshly prepared veggies, helping them pack more essential vitamins and minerals into their diets.


Where Are The Healthiest Snackers In NZ?

According to our data, Auckland and Wellington were the most health conscious when it comes to choosing a snack. In contrast, those in Marlborough were the least likely to base their snack choices on nutritious value!

Top Tips For Health Savvy Snacking

With healthy snacking in mind, why not try some options that'll help you to feel fuller for longer, tiding you over until your next meal. Choose a snack that has a good content of either fiber, healthy fat, or protein, and you'll keep those hunger pangs at bay!