Feel the weight of food waste with KiwiHarvest and HelloFresh

Reducing food waste is important to us, which is why we’re proud to support KiwiHarvest's food rescue operations.
Reducing food waste is important to us, which is why we’re proud to support KiwiHarvest's food rescue operations.
The real weight of food waste with Portia Woodman-Wickliffe

The real weight of food waste with Portia Woodman-Wickliffe

Our partnership with KiwiHarvest


Every year, Kiwi households are responsible for at least 115 kilograms of good food going to waste. To tackle the problem head-on, HelloFresh and KiwiHarvest have loaded up a rugby scrum machine with 115 kilograms of rescued food waste and challenged Rugby World Champion Portia Woodman-Wickliffe to push it.

Top Tips with Portia Woodman-Wickliffe

How to reduce your food waste

Score points with the planet and your purse with meal planning

It’s important to be mindful of what you’re putting in your body, and your fridge! By planning your meals in advance, you can make sure that nothing goes to waste.

Portion with a purpose

Not only is portioning one of the best ways to avoid overeating – it can save you money and reduce your food waste too. HelloFresh makes portioning easy, as they come with pre-portioned ingredients – meaning everything in your box ends up on your plate.

Store food sustainably

Proper storage can add days, weeks or months to the life of your ingredients. Keep healthy snacks and food with short-shelf lives at the front of the fridge to make sure you reach for them first.

Score points with the planet and your purse with meal planning

It’s important to be mindful of what you’re putting in your body, and your fridge! By planning your meals in advance, you can make sure that nothing goes to waste.

Portion with a purpose

Not only is portioning one of the best ways to avoid overeating – it can save you money and reduce your food waste too. HelloFresh makes portioning easy, as they come with pre-portioned ingredients – meaning everything in your box ends up on your plate.

Store food sustainably

Proper storage can add days, weeks or months to the life of your ingredients. Keep healthy snacks and food with short-shelf lives at the front of the fridge to make sure you reach for them first.

Tackle leftovers

Proper storage can add days, weeks or months to the life of your ingredients. Keep healthy snacks and food with short-shelf lives at the front of the fridge to make sure you reach for them first.

First in, first out rule

The final rule is ensuring you are using up older ingredients first. Put the older food in front or on top so that you use them first, and pop new food to the back of the fridge so you are encouraged to eat it first. You can even label your food with the dates purchased or “eat me first” before you store them in the fridge.

Tackle leftovers

Proper storage can add days, weeks or months to the life of your ingredients. Keep healthy snacks and food with short-shelf lives at the front of the fridge to make sure you reach for them first.

First in, first out rule

The final rule is ensuring you are using up older ingredients first. Put the older food in front or on top so that you use them first, and pop new food to the back of the fridge so you are encouraged to eat it first. You can even label your food with the dates purchased or “eat me first” before you store them in the fridge.

Kicking goals for KiwiHarvest with Portia

To make sure the crucial work can continue, HelloFresh and KiwiHarvest are enlisting your help to raise vital funds for a much needed new truck.

More about reducing food waste with HelloFresh

Reduced Food Waste from Farm to Plate

By directly sourcing and delivering the exact amount of ingredients needed, not only does the food arrive faster and fresher, but everything in the box ends up on the plate!

Giving Back

We are proud to support the community through organisations like KiwiHarvest to make sure that any food surplus we have at our warehouse is donated to those who need it most.

Reduced Food Waste from Farm to Plate

By directly sourcing and delivering the exact amount of ingredients needed, not only does the food arrive faster and fresher, but everything in the box ends up on the plate!

Giving Back

We are proud to support the community through organisations like KiwiHarvest to make sure that any food surplus we have at our warehouse is donated to those who need it most.

HelloFresh Logo

Make home cooking easy with HelloFresh

Not sure what to make for dinner? Receive the most delicious easy-to-cook meals at your door every week. Packed to stay fresh, our meal kits fit perfectly into your fridge and come with super easy recipes that turn out amazing every time.
Not sure what to make for dinner? Receive the most delicious easy-to-cook meals at your door every week. Packed to stay fresh, our meal kits fit perfectly into your fridge and come with super easy recipes that turn out amazing every time.